Kendra Markle

Kendra Markle
Researcher, Stanford Prevention Research Center

Website | @kendramarkle

As an entrepreneur and founder/CEO of AlterActions.org, Kendra builds persuasive technology tools for healthy behavior change. Her tools combine the latest research in neuroscience and the psychology of persuasion with mobile and social technology to help and influence people to change their behavior for the better. Her techniques produce lasting changes in lifestyle in people struggling with obesity, anxiety, chronic conditions and emotional health issues.

Kendra’s background includes bio-medical engineering degrees from MIT, 6 years at Kaiser Permanente working with clinical care teams on technology tools for patients and ongoing research with the Stanford Persuasive Technology Lab on innovative ways to use mobile and social media to improve health outcomes.

A popular and dynamic industry conference speaker, she’s presented at Persuasive, Mobile Health, Healthcare Unbound, Games for Health, Web 2.0 Expo and others.

Sessions

Kendra Markle (Stanford Prevention Research Center)
Average rating: ****.
(4.50, 16 ratings)
The mobile platform is ideal for influencing people’s behavior whenever and wherever they are. We’ll look at the psychology of persuasion, understanding behavior patterns, the most effective persuasive techniques for mobile apps and how to use them, what popular apps could do better and more. Read more.
Sponsors
  • Bundle
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  • .CO
  • Serve (amex)
  • Tagged
  • Berlin Partner
  • IBT
  • OpenSRS
  • PR Newswire
  • RIM
  • SoftLayer
  • StrataScale Inc.
  • TokBox

Ally Parker
aparker@techweb.com

Kaitlin Pike
(415) 947-6306
kpike@techweb.com

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