Service Avatars: Seeing Through Devices, Sites And Apps To Services

Mike Kuniavsky (ThingM Corporation)
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Session given by Mike Kuniavsky, founder, ThingM Corporation.

Photo of Mike Kuniavsky

Mike Kuniavsky

ThingM Corporation

He is a cofounder of Crowdlight, a new networking entertainment startup, ThingM, a ubiquitous computing hardware design, development and manufacturing company. Previously he was a founding partner of Adaptive Path, a San Francisco design consultantcy and Wired Digital’s User Experience lab. ‘Observing the User Experience,’ His book on user research methods, has been continuously in print since 2003 and is used by people around the world who want to understand the relationship between people and products. Reviewers have said that his 2010 book, ‘Smart Things: ubiquitous computing user experience design’ will ‘change user experience practice forever.

Photo credit: Ben Cerveny

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Comments

Nate Bowler
04/01/2011 8:58am PDT

Mike is a great communicator and service avatars are a good model to use when designing your service.

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