Schedule: Focus on Real-time sessions

Data streams to the web in small bite-sized messages. Each comes with a set of meta-data that reveals as much as the original content. A new crop of startups and tools have cropped up around this new content type. We cover both in this track.

Sessions are being confirmed daily. Please check back often to see the latest program content.

11:00am Thursday, 05/06/2010

Monetizing the Refresh – Advertising and the Realtime Web

Location: 2010

Moderated by:

Brad Stone (New York Times)

Panelists:

Anamitra Banerji (Twitter), Tobias Peggs (OneRiot), Eric Picard (Microsoft), Brian Pokorny (DailyBooth), Christina Wodtke (MySpace)

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Join panelists from Microsoft, MySpace, OneRiot, Twitter and an angel investor as they introduce new monetization opportunities for the realtime web ecosystem, outline new advertising systems created to capitalize on today’s hyperfresh web, and debate the best way to optimize this experience for both consumers and advertisers. Read more.

1:00pm Thursday, 05/06/2010

Building Event Based Systems for the Real-Time Web

Location: 2010

Paul Dix (Flurry)

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Programming frameworks like MapReduce and Hadoop are perfect for large scale batch processing, but fall short of meeting the needs of the real-time web. An event based system allows you to process data in real time as it comes in and changes. Tools like AMQP and Web Hooks give you the ability to build systems focused on real-time processing. Read more.

2:05pm Thursday, 05/06/2010

Mobile Location Streams

Location: 2010

Moderated by:

Brady Forrest (O'Reilly Media, Inc.)

Panelists:

Nicole DeMeo (SachManya LLC), Elad Gil (Twitter), Steve Lee (Google), Martin May (Brightkite)

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iPhone and Android will change the social media landscape by allowing location based social services. We will discuss how location can be used as a tool for social media products, how to monetize location based apps, and what tools are available for building location into your app or service. Read more.

3:10pm Thursday, 05/06/2010

How to Rise above the Noise in the Sea of Content

Location: 2010

Paul Yiu (Bing)

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When building solid customer relationships and brand awareness through social media channels, it's difficult to rise above the overwhelming amount of data. Paul Yiu, group program manager behind Bing’s real-time and social efforts, will take you deeper down the social media rabbit hole and arm you with actionable advice about how to maximize your content for the real-time spectrum. Read more.