Schedule: Development sessions

Web 2.0 ArchitecturesDownload sample chapter from “Web 2.0 Architectures
By James Governor, Dion Hinchcliffe, and Duane Nickull

At the end of the day, a web application has to be able to handle mobile users, 10+ browser versions, and an API. Early decisions about architecture and tools can often prevent headaches down the road. In this track we examine the latest platforms, architectures, and tools being used across some of the largest websites of the day. This track emphasizes things that you can use now, with an eye to the future.

Sessions are being confirmed daily. Please check back often to see the latest program content.

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Location: 2006
Tom Hughes-Croucher (Change.org)
Average rating: ***..
(3.31, 26 ratings)
I have made a map of everything involved in getting from your computer, via your ISP, to a web site and back. It's exhaustive, but that's the point. Where the heck should we optimize? This talk will take the audience on a journey through the guts of the internet to learn how and where to optimize for speed. Read more.
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Location: 2006
Anthony Franco (EffectiveUI)
Average rating: ***..
(3.45, 22 ratings)
There are many ways to successfully design and develop software, yet even more ways to fail. Under the polite umbrella of “lessons learned,” we explore the pitfalls of inefficient workflows, worst practices and poor communication that will ensure the demise of any software project. You will take away valuable information about what NOT to do when expecting to get decent software out the door. Read more.
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Location: 2006
John Adams (Twitter)
Average rating: ****.
(4.06, 18 ratings)
Growing from hundreds, to thousands, to billions of requests per day is an extremely difficult challenge. In this session, we'll share some of the challenges faced on a daily basis by the Twitter Operations team in delivering Tweets to millions of users on the real-time web and mobile devices. Read more.
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Location: 2006
Jamie Taylor (Metaweb)
Average rating: ***..
(3.47, 19 ratings)
User Generated Content powered the early phases of Web2.0, but as collaborative social applications mature, Web2.0 now produces high value "socially generated data." Social network design and information architecture influence the creation and quality of User Generated Data. This talk examines how design decisions impact network structure, and how network structures effect User Generated Data. Read more.
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Location: 2006
Luke Shepard (Facebook)
Average rating: ***..
(3.65, 23 ratings)
OAuth has paved the way for seamless web experiences where users can flow data across sites without sharing their passwords. Now, social experiences are moving away from a single webpage across the whole web, and to mobile devices - and the protocols that support them are changing as well. Read more.
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Location: 2006
Moderated by:
Dion Almaer (Set Direction)
Panelists:
Ben Galbraith (Walmart.com), Douglas Crockford (Yahoo! Inc.), Brendan Eich (Mozilla), Charles McCathieNevile (Opera Software), Alex Russell (Google), Giorgio Sardo (Microsoft Corporation)
Average rating: ****.
(4.21, 42 ratings)
As browsers become the most important piece of software you will use, what can consumers and developers expect to be in the next generation of browsers. What will the top browser makers think of next and how will it be implemented? The panel will have the top movers and shakers of the browser industry who will butt heads to predict the future. Read more.
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Location: 2006
Brian Aker (HP)
Average rating: ***..
(3.35, 23 ratings)
The evolution of website design has lead back to the fundamental question asked by developers when building websites, "Is SQL really worth it?". This talk will go through the pro's and con's of how to choose a data store and give a survey of what is out there in both the SQL and NoSQL world. NoSQL is not about building a better hammer, it is about choosing the right tool for the right job. Read more.
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Location: 2006
Steve Souders (Google)
Average rating: ****.
(4.22, 40 ratings)
Starting at Velocity 2009 major web companies have shared how making their web sites faster resulted in increased revenue, improved user metrics, and reduced operating costs. Latency has become a part of Adwords Quality Score, ad exchange realtime bidding, and Google search rank, resulting in dramatically larger audiences for web sites and ad networks that are fast. Read more.
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Location: 2006
Adam DuVander (ProgrammableWeb)
Average rating: ***..
(3.12, 24 ratings)
Thanks to widespread mobile growth, location is returning to the web and it's more than a simple map mashup now. There are many powerful services available to store, access and present geographic data--on your desktop, laptop and mobile devices. Find your user's location, access your geo database in the cloud and, yes, put it all on a map. Read more.
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Location: 2006
Mikhail Panchenko (Urban Airship), Simon Batistoni (Yahoo! Inc (Flickr))
Average rating: ***..
(3.83, 12 ratings)
Spam is the unpleasant, grimy underbelly of the social web. Social sites cannot afford to ignore spam; it damages their credibility and ruins the user experience. This talk will detail the lessons of Flickr's past false starts in fighting spam, as well as what we are doing to be more efficient at curtailing it. We will cover both technical and human sides of the problem and some solutions. Read more.
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Location: 2006
Kevin Hoyt (Adobe Systems, Inc.)
Average rating: ***..
(3.13, 23 ratings)
A lack of foresight, or simply inexperience, can lead to serious Rich Internet Application (RIA) architecture problems. This session will explore some of these problems and their solutions. We will start by thinking about efficient user interface (UI) delivery and rendering, move to examining large scale data delivery, and close with a round-up on topics like service versioning and data security. Read more.
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Location: 2006
Adam Trachtenberg (LinkedIn)
Average rating: ***..
(3.62, 13 ratings)
If we learn best from failure, then this talk is your opportunity to get a PhD in what not to do in a Developer Program. Though real world examples, hear the mistakes others have made and how they diagnosed and repaired them. API providers, share your stories and learn what you're doing wrong -- and how to fix it. API consumers, see where you're being mistreated and fight back! Read more.
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Location: 2006
Peter Lubbers (Kaazing ), Brian Albers (Kaazing )
Average rating: ****.
(4.42, 12 ratings)
In this session, Brian Albers and Peter Lubbers— co-authors of Pro HTML5 Programming (Apress, 2010)—will demonstrate the powerful simplicity of HTML5 Web Sockets, using real-world examples. Read more.
Silverlight Showcase
Sponsors
  • Microsoft Corporation
  • .CO
  • Adobe Systems, Inc.
  • Ericsson
  • Germany Trade & Invest
  • IBM
  • Berlin Partner
  • blueKiwi
  • EffectiveUI
  • HP
  • Neustar, Inc.
  • OpenSRS
  • OpenText
  • PayPal
  • Pearltrees
  • The Planet
  • SOASTA

Rob Koziura
(415) 947-6111
rkoziura@techweb.com

Kaitlin Pike
(415) 947-6306
kpike@techweb.com

View a complete list of Web 2.0 Expo contacts.