Presentations: Focus on Real-time

Data streams to the web in small bite-sized messages. Each comes with a set of meta-data that reveals as much as the original content. A new crop of startups and tools have cropped up around this new content type. We cover both in this track.

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Building Event Based Systems for the Real-Time Web
Paul Dix (market.io)
Programming frameworks like MapReduce and Hadoop are perfect for large scale batch processing, but fall short of meeting the needs of the real-time web. An event based system allows you to process data in real time as it comes in and changes. Tools like AMQP and Web Hooks give you the ability to build systems focused on real-time processing.
How to Rise Above the Noise in the Sea of Content
Paul Yiu (Bing)
When building solid customer relationships and brand awareness through social media channels, it's difficult to rise above the overwhelming amount of data. Paul Yiu, group program manager behind Bing’s real-time and social efforts, will take you deeper down the social media rabbit hole and arm you with actionable advice about how to maximize your content for the real-time spectrum.
Mobile Location Streams
Brady Forrest (O'Reilly Media, Inc.), Dennis Crowley (foursquare), Elad Gil (Twitter), Steve Lee (Google) Moderated by: Brady Forrest
iPhone and Android will change the social media landscape by allowing location based social services. We will discuss how location can be used as a tool for social media products, how to monetize location based apps, and what tools are available for building location into your app or service.
Monetizing the Refresh – Advertising and the Realtime Web
Brad Stone (New York Times), Anamitra Banerji (Twitter), Tobias Peggs (OneRiot), Eric Picard (Microsoft), Brian Pokorny (SV Angel LLC), Christina Wodtke (MySpace) Moderated by: Brad Stone
Join panelists from Microsoft, MySpace, OneRiot, Twitter and an Angel Investor as they introduce new monetization opportunities for the realtime web ecosystem, outline new advertising systems created to capitalize on today’s hyperfresh web, and debate the best way to optimize this experience for both consumers and advertisers.
Sponsors
  • Microsoft Corporation
  • Adobe Systems, Inc.
  • Germany Trade & Invest
  • IBM
  • Berlin Partner
  • blueKiwi
  • EffectiveUI
  • HP
  • Neustar, Inc.
  • OpenSRS
  • OpenText
  • The Planet
  • SOASTA

Rob Koziura
(415) 947-6111
rkoziura@techweb.com

Download the Web 2.0 Expo San Francisco Sponsor/Exhibitor Prospectus

Kaitlin Pike
(415) 947-6306
kpike@techweb.com

View a complete list of Web 2.0 Expo contacts.