Presentations: Focus on Enterprise

The bottom-up, fast-twitch, open-access nature of Web 2.0 memes present special challenges for conventional enterprise culture. These sessions focus on motivations, opportunities and strategies for bridging the divide.

Sessions are being confirmed daily. Please check back often to see the latest program content.

Social Media: A Cautionary Tale
Mike Gotta (Burton Group), Alice Wang (Burton Group)
As social media solutions become more complex, IT organizations are becoming more involved to work with business strategists on ways to mitigate risks. Security, compliance, confidentiality, data loss prevention, brand reputation, and human resource concerns (i.e., ethics/conduct) are issues that organizations cannot ignore.
Sponsors
  • Microsoft Corporation
  • Adobe Systems, Inc.
  • Germany Trade & Invest
  • IBM
  • Berlin Partner
  • blueKiwi
  • EffectiveUI
  • HP
  • Neustar, Inc.
  • OpenSRS
  • OpenText
  • The Planet
  • SOASTA

Rob Koziura
(415) 947-6111
rkoziura@techweb.com

Download the Web 2.0 Expo San Francisco Sponsor/Exhibitor Prospectus

Kaitlin Pike
(415) 947-6306
kpike@techweb.com

View a complete list of Web 2.0 Expo contacts.