Create a Successful Social Media Plan: The Seven-Step Program

Engaging in social media doesn’t mean launching a Twitter account or Facebook Page—and then going crazy trying to keep it up. With a sound strategy and plan in place, you can effectively integrate social media tools and tactics into your workplace and workflow, saving both time and money in the long run.

In this session, we’ll cover steps you can take to map out why and how your organization can and should use social media tools and tactics.

Find out how to:

• Realistically assess your organization’s social media tolerance.
• Identify challenges to social media integration before they crop up.
• Prepare yourself and your team for social media deployment.
• Mine social media’s wealth in 15 minutes a day.

Learn seven ways to properly plan for social media marketing in your organization from a web pioneer and Internet strategist with over 15 years of experience consulting in online marketing and engagement strategies and internal new media integration processes.