kristen groh
Strategy Director, VSA Partners

With over 15 years of industry experience, Kristen brings significant strategic planning skills that are key to successful projects and client relationships. As Strategist, Kristen works closely with clients to align business goals and audience drivers to define the site proposition and ensure that the strategy remains the driving force throughout the project. She has successfully led accounts for clients such as IBM, Procter & Gamble, BP, Caterpillar, Comcast, General Electric, IBM, Sappi Fine Papers, MeadWestvaco, and the Citadel Investment Group.

http://www.linkedin.com/in/kristengroh