Scott Monty
Global Digital & Multimedia Communications Manager, Social Media, Ford Motor Company


Scott Monty heads up social media at Ford Motor Company in Dearborn, Michigan. Until recently, he was Consigliere for crayon, a strategic advisory group specializing in conversational marketing. Scott has been on the cutting edge of the marketing field for some time, having written the internationally recognized Social Media Marketing Blog at since 2006.

Scott also plies his trade in his personal interests. He writes the Baker Street Blog and co-hosts and produces the first podcast for Sherlock Holmes enthusiasts, I Hear of Sherlock Everywhere.

And as if that’s not enough, Scott’s excellent sense of humor is clearly evident in his voice over talent that spans from “the movie announcer guy” to practically the entire cast of The Simpsons. He regularly puts his wit, curiosity and generous spirit to use on Twitter as @scottmonty and contributes to his various online communities as much as life will allow.

When he’s not tethered to the computer, Scott spends time with his wife and two young sons in the suburbs of southeastern Michigan.


Marketing & Community
Location: 2006
Maggie Fox (Social Media Group), Scott Monty (Ford Motor Company)
Average rating: ***..
(3.29, 17 ratings)
Most enterprises treat communications assets like product, tightly controlling distribution to a select few. But enterprise-level marketing and communications functions deal in information, not product. What happened when one of the world's largest companies recognized this new reality and decided to kick down the walls, aggregate their digital content, embrace Creative Commons & set it all free? Read more.
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