Clara Shih

Clara Shih
Director, Social Networking Alliances & Product Strategy, salesforce.com

Website | @clarashih

Clara Shih joined salesforce.com in 2006 and is responsible for Enterprise Social Networking Alliances and Product Strategy. Previously, she was the product line director of AppExchange, salesforce.com’s online business applications marketplace, for which she led the development of the Checkout payment services for partner applications. Independently, Clara developed Faceconnector (formerly Faceforce) in 2007, the first business application on Facebook. She is the author of a new book, “The Facebook Era” (Prentice Hall) about how online social networking is tranforming customer relationships and how we approach sales and marketing.

Previously, Clara worked in strategy and business operations at Google and as a software developer at Microsoft. Clara holds B.S. and M.S. degrees in computer science and economics from Stanford University, as well as a Master’s Degree in internet studies from Oxford, where she studied as a Marshall Scholar. She blogs at www.thefacebookera.com and is clarashih on twitter.

Sessions

Fundamentals
Location: 2001
Marshall Kirkpatrick (Little Bird), David Rudin (Microsoft Corp.), Eran Hammer-Lahav (@WalmartLabs), David Recordon (Facebook), Clara Shih (salesforce.com)
Average rating: **...
(2.00, 1 rating)
Success in standards requires not only great technology, but diplomacy, comprise, and even lawyers. Standards can influence your project’s features and designs. Sometimes they line up with your projects, sometimes lead the way, and other times hold you back. This panel will explore how standards are developed, how they can fit or clash with your project, and how you can get effectively involved. Read more.
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  • Ascentium
  • Awareness
  • HiveLive, Inc.
  • ImageSpan
  • Jive Software
  • Juniper Networks
  • Kapow Technologies
  • Keynote Systems
  • LithiumTechnologies
  • Nokia
  • nomee
  • Qtask
  • Rackspace Hosting
  • Remy
  • TamTamy
  • Vignette
  • Yola (fka SynthaSite)
  • Znak
Sponsors
  • IBM
  • eBay
  • Microsoft Corporation
  • Salesforce.com
  • Adobe Systems, Inc.
  • EffectiveUI
  • Germany Trade & Invest
  • NeuStar
  • ONEsite

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