Effective Twitter for Communication & Product Integration
Effective Twitter for Communication _ Product Integration Presentation 1 [PDF]
Twitter is a great way for small companies and big brands alike to connect with customers. This session will look not only at businesses that are using Twitter for effective customer-facing communication, but also at companies that are integrating their products with Twitter. Examples will form the core of the presentation, and the discussion will look at best practices you can use, along with mistakes you can avoid.
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Sarah Milstein
TechWeb
Sarah Milstein is TechWeb’s General Manager and Co-Chair for Web 2.0 Expo; she is also coauthor with Tim O’Reilly of The Twitter Book. Previously, she was on the senior editorial staff at O’Reilly Media, where she founded the Tools of Change for Publishing Conference (TOC) and led development of the Missing Manuals, a best-selling series of computer books for non-geeks. Before joining O’Reilly in 2003, Sarah was a freelance writer and editor, and a regular contributor to The New York Times. She was also the CSA program founder for Just Food, a local-food-and-farms non-profit, and co-founder of Two Tomatoes Records, a label that distributes and promotes the work of children’s musician Laurie Berkner.
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Comments
Changed my opinion of whether to pitch reputation management to one of my clients. I went & watched some more at blog.web2expo.com/2009/02/s... . Two Thumbs up.
Thanks, Debbie! The book will be out in May. If you didn’t get the discount code, feel free to email me for it (sarah.milstein@gmail.com).
Wonderful presentation, I loved it! When will your book be available?
Thanks so much, Ben. If you haven’t already grabbed it, the PDF I posted on this Expo site lists all the tools.
Great presentation, look forward to playing with some of the tools discussed.
Thanks so much for the comment, Karen!
Outstanding presentation – targeted, professional and packed with information you can use right away.
I didn’t get your comment until after the session, Dennis. But I’ll definitely keep the site in mind for future presentations and for our book. And I’ll look into other resources. Thanks for putting this issue in front of me.
Sounds like a great presentation! Maybe you can mention this web accessible version of Twitter: www.AccessibleTwitter.com
Thanks for the comment, Joe. Always helpful to hear what participants are looking for!
Curious to learn how to make the most of all the data on Twitter and how to avoid getting trapped by noise.