As a User Experience Designer at Adaptive Path and formerly for Lextant, Alexa has architected online and offline experiences for financial professionals, nuclear pharmacists, smartphone users and social networkers. From the 2008 MySpace redesign to the ongoing transformation of Smart.fm into a motivating world of learning, Alexa has helped clients reimagine products from the ground up.
Following in the footsteps of Adaptive Path colleagues who’ve started their own UX-driven ventures, including Get Satisfaction, Measure Map, and TypeKit, Alexa is investing her end-to-end experience into founding Foodspotting – a web and mobile app that lets you find dishes, not just restaurants. To create an engaging, game-like experience for food lovers, Alexa looks forward to drawing upon her interest in how companies can achieve business goals and improve people’s lives by appealing to core motivations and needs.
Through speaking, writing and teaching, Alexa strives to advance experience-minded thinking and methods to all who will listen. Recent appearances include UX Week 2009, the Web 2.0 Expo in San Francisco and New York, and LIFT 2008 in South Korea.
Natalia Dugandzic
415-947-6709
ndugandzic@techweb.com
Matthew Balthazor
949-223-3628
mbalthazor@techweb.com
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Maureen Jennings
707-827-7083
maureen@oreilly.com
or
Natalia Wodecki
415-947-6762
nwodecki@techweb.com
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