Schedule: Design & UI sessions

Design is your site’s front door. If you have a clean and clear design, people sail in. If your gateway is cluttered, you risk confusing or alienating potential users. But sites have competing needs, especially with an ever growing onslaught of new content that must be included. This track focuses on best practices and clever solutions to design challenges on the web.

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Location: New York East
Tags: data
Hannah Donovan (Independent)
If you want to add stats, graphs and other bits of lifestream data to your web app, this workshop is for you. Leave with an understanding of how to wrestle with interaction design challenges such as: dealing with too much/too little user-generated data; what to show different user types (e.g. logged in/out users); when to show aggregate vs. individual datasets and more. Read more.
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Location: Conference Room D
Henrik Olsen (Hot Studio Inc.,)
If you’re ready to jump into designing for tablets, this will be a great two-part workshop for you. Given the mass adoption of tablet devices over this past year,this workshop has been created to present the fundamentals of designing tablet applications as well as tablet optimized web sites. Learn from a leader in adopting classic design principles to the rapidly evolving world of tablets. Read more.
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Location: New York East
Tags: html5, mobile
Denise Jacobs (PapillonEffect Consulting)
CSS3 isn't the future, it's the present, and is ripe for the pickin' and is ready to respond to display your sites in multiple devices right now. We'll take a look at CSS3 properties from colors, web fonts, and visual effects, to transitions, animations and media queries. Read more.
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Location: New York East
Tags: mobile
Josh Clark (Global Moxie)
Find out why our beloved desktop windows, buttons, and widgets are weak replacements for manipulating content directly, and learn practical principles for designing mobile interfaces that are both more fun and more intuitive. Along the way, discover why buttons are a hack, how to develop your gesture vocabulary, and why toys and toddlers provide eye-opening lessons in this new style of design. Read more.
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Location: New York East
Nick Disabato (Roundarch)
Just as good user experiences can delight us and make our lives easier, the same tactics can be used to deceive and manipulate us. This talk will cover some of the most common user experience "anti-patterns," exploring the ways to avoid these techniques, and building a case for greater awareness of the ramifications of our UX decisions. Read more.
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Location: New York East
Tags: mobile
Luke Wroblewski (LukeW Ideation & Design)
In this presentation, Luke Wroblewski will dig into the three key reasons to consider mobile first: mobile is seeing explosive growth; mobile forces you to focus; and mobile extends your capabilities. Read more.
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Location: New York East
Louis Rosenfeld (Rosenfeld Media, LLC)
In this session, Lou Rosenfeld will show you how to use search analytics to carry on a conversation with your customers: listen to and understand their needs, better measure how well your site is meeting those needs, and improve your content, navigation and search performance to serve those needs. Read more.
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Location: New York East
Johnny Lee (Google)
In this talk, I will cover several examples of interface technology research that have not seen the light of day, but perhaps one day should. Read more.
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Location: New York East
Adam Connor (Mad*Pow), Aaron Irizarry (PixelFish)
The ability to think critically about a design and discuss how and why it achieves or falls short at succeeding in it's goals is a critical component in any collaborative environment. It's easy to get lost in emotion and deliver feedback that falls short of being useful to improving a design. In this talk we'll look at the critique, it's value, and how to incorporate it into a design practice. Read more.
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Location: New York East
Nate Bolt (Bolt|Peters)
It used to take days to set up a single day of product usability research. We'll cover a fast overview of the tools and methods that are worthwhile, the five basic categories all UX research tools fall into, and the right way to use these tools. Read more.
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Location: New York East
Phin Barnes (First Round Capital)
The question entrepreneurs and investors have to answer is not “can this be built and by who?” but, “should this be built and for who?” The language of innovation is design and if you are not fluent, you are just a tourist. In this talk, a former entrepreneur, now seed investor will argue for a shift in mindset from engineering to design and offer some strategies to help you get there. Read more.
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Location: New York East
Jen Dary (Arc90, Inc.)
As user-experience designers, our responsibility lies in guiding users down a suggested path. Our presence lingers long after the site is in production; it lives on in the design we’ve created. How do we assure intention in our designs? And how can we measure our success or failure? We’ll look at several live sites and watch for evidence of the designers who created them. Read more.
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Location: New York West
Avi Muchnick (Aviary, inc)
Redesigning a product that is used by a loyal, rabid audience has a lot of pitfalls. I made and learned from many mistakes during various product redesigns and would like to pass the knowledge forward so others planning to launch new product versions won’t make the same mistakes. Read more.
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Location: New York East
Amy Decicco (Gilt Groupe)
This talk will go over what taxonomy is, what it can solve and what it can't, things to consider when building a public-facing taxonomy and the tools to support it, and how Gilt Groupe improved the user experience through better product classification, meaningful faceted navigation, and other forms of data management. Read more.
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Location: New York East
Ted Drake (Yahoo!), Nate Ebrahimoon (Yahoo! )
How do you test and document applications when you can no longer view source to reference offending code? Find out how the Yahoo! Accessibility Lab is using Flip cameras and screen captures for mobile apps, dynamic interactions, and international development teams. Read more.
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Location: New York East
Kyle Soucy (Usable Interface)
When conducting user research, we all know asking the right questions is just as important as how you ask them, but how do you even know what questions to ask? What if the discussion topic is extremely personal and private? How do you get a complete stranger to open up to you? There is a better way to conduct an in-depth interview and it doesn’t involve using a clipboard. Read more.
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Location: New York East
Moderated by:
Ben Popper (The New York Observer)
Panelists:
Ro Gupta (Disqus), Tony Haile (Chartbeat), Josh Guttman (Outbrain)
As publishers seek deeper engagement on their own sites vs. solely on social networks, the UX after the content on a page has been viewed has become vital. Typically this is below the fold, an area which used to be dismissed but is now recognized as some of the most valuable, lean-in real estate on the web. Learn from top services that specialize in interactions that happen ‘down there.’ Read more.
  • Visa
  • IBM
  • HP
  • Microsoft Corporation
  • dynaTrace
  • EffectiveUI
  • Elastic Path
  • FireHost
  • IBT
  • Litle & CO
  • Plimus
  • Quest Software
  • Research In Motion
  • SoftLayer
  • Yottaa

Ally Parker
aparker@techweb.com

Kaitlin Pike
(415) 947-6306
kpike@techweb.com

View a complete list of Web 2.0 Expo contacts.