Schedule: Enterprise sessions

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Location: Empire West
Marc Engelsman (Digital Brand Expressions), Emily Smith (Digital Brand Expressions)
Average rating: ***..
(3.48, 21 ratings)
Social media is a tool that can be utilized by nearly every area of a business - HR to Sales, right down to individual employees. Learn how smart companies are implementing guidelines and policies that govern the use of social media enterprise-wide to ensure consistency, clarity and reduced risk of costly mistakes in this public arena. Read more.
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Location: New York East
Sam Ramji (Apigee)
Average rating: ****.
(4.36, 11 ratings)
Web 2.0 is changing as applications, not browsers, become the primary web and mobile interface. APIs are the indirect channels enabling participation in the new app economy, letting companies open up to new revenue streams, partnerships, and developer use. We’ll discuss how to create a business model around open APIs, applying lessons from leaders including Sears, Alcatel-Lucent and MTV Networks. Read more.
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Location: Empire West
Moderated by:
Khris Loux (Echo)
Panelists:
Paul Berry (HuffingtonPost), Dermot Waters (CNN), Katharine Zaleski (Washington Post)
Average rating: ***..
(3.91, 11 ratings)
This session will reveal how mainstream media will be saved using real-time platforms to re-invent the way we listen to, engage with, and share stories. Read more.
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Location: Empire West
John Stepper (Deutsche Bank)
Average rating: ****.
(4.20, 10 ratings)
How do you get a highly-regulated company - one of the world's largest and most competitive banks - to collaborate using social media? This talk provides a compelling set of lessons for morphing a conservative, hierarchical organization into one that's agile and embraces community-driven change. Read more.
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Sponsors
  • IBM
  • Microsoft
  • Rackspace Hosting
  • 3DVIA
  • Authorize.Net
  • HP
  • Neustar, Inc.
  • OpenSRS
  • open{subnet}

Rob Koziura
(415) 947-6111
rkoziura@techweb.com

Kaitlin Pike
(415) 947-6306
kpike@techweb.com

View a complete list of Web 2.0 Expo contacts.