The practice of user experience has grown more sophisticated, produced higher quality online products, and gained wider acceptance beyond the design community. Still, so many potentially wonderful experiences disappoint and many talented design teams are excluded from decisions that fundamentally affect the experience. Why? Two words: ineffective communication.
For designers, effective communication with teammates, business owners, and other constituents is 50% of our job but almost 0% of our training. From deliverables to design reviews to team meetings—good storytelling and persuasive arguments are critical. Sarah shares 10 tools from her UX toolbox to help you develop persuasive arguments, and successfully create and advocate for the best user experience in your organization.
Attendees will learn specific, proven techniques that can be applied in their own work environment to streamline communication and build more team cohesion. Sarah will present a variety of tools and strategies that have proven useful and highly effective for building arguments, communicating clearly with stakeholders, building trust, and gaining a seat at the strategic table.
These tools are concrete, easy to use, and take advantage of materials everyone has on hand. Attendees will leave empowered to apply these techniques in their own practice and develop their own tools to suit their personality and work environment.
This session will help you use your eyes and your hands, as well as your mouth, to communicate and understand the most complex of situations—and to bring all your stake-holders together with a shared vision and speaking a common language.
Sarah has nearly 15 years of experience in interactive media, designing kiosks, mobile, and online experiences for clients in a variety of industries. She has a particular passion for practice development, conducting research into methods for improving collaboration, supporting creativity, and encouraging innovation. Sarah brings a unique blend of creative vision and technical expertise to her work. Her research-focused approach to interaction design has produced successful results for her clients.
Prior to joining Hot Studio, Sarah was a Design Strategist at Adaptive Path. She developed experience strategies for clients like Flickr, PayCycle, Vanguard Financial, and Skype. Before joining Adaptive Path, Sarah managed the creative team and developed the user experience practice at POP, an interactive design firm in Seattle, Washington.
Her past clients and employers include Federal Home Loan Bank, Home Street Bank, AOL Mobile, MyRide.com, The Metropolitan Opera, The Seattle Symphony, The Royal Victoria and Albert Museum, and Vanguard Financial.
A classically trained violinist, Sarah graduated from the Interlochen Arts Academy and received a Bachelors of Art from Oberlin College in visual arts and electronic music. While completing her Masters at the Institute of Design in Chicago, Sarah focused her studies on the definition and design of complex multi-modal systems supporting collaboration and communication.