This track looks not at building and leveraging Web 2.0 applications and businesses, but at using Web 2.0 in your company to drive communication, collaboration, productivity, and cost savings. Lightweight hosted applications and software as a service can give you a significant operating advantage. Blogs and wikis aren’t just fun consumer toys, but can instead be used internally to keep your teams in sync and your projects on time. Come learn how real companies are using real products and services to do business quicker, cheaper, and more effectively. Sessions in the Fundamentals topic will happen on Wednesday, November 18.
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