Lauren Cooney
GPM, Web Platform & Standards, Microsoft

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Lauren Cooney has ten years of experience with product management, product marketing, and building technical communities, strategies, and GTM plans for enterprise software companies across several different products, technologies, and languages.

Cooney joined Microsoft in May 2008 to lead the Web Platform team, focused specifically on driving change in Microsoft’s web strategy, working on Open Source Web initiatives, and providing developers with the right products and tools to be successful when building web solutions. Her team drives developer-focused product management and marketing for The Microsoft Web Platform including ASP.NET, PHP, IIS, Visual Web Developer, The Web Platform Installer, The Windows Web Application Gallery, and several other products. Her team is also responsible for www.microsoft.com/web, Microsoft’s main go-to-market website for developers & users.

Prior to Microsoft, Cooney was the Program Director for Community in the Information Management CTO Office at IBM, focusing on strategy and community evangelism around Web 2.0 and open source technologies and products. She was part of the team responsible for IBM MashupHub, IBM’s new Web 2.0 offering, and worked to bring the core offering out of research, through productization, and owned the GTM and sales enablement plans. Prior to her role in Information Management, Cooney worked on Apache Geronimo in the WebSphere Group as the IBM lead for building community and programs. Before coming to IBM in 2005, she ran dev2dev and led developer marketing and community at BEA Systems Inc., where she started the BEA dev2dev User Group Program, Technical Evangelist program, spearheaded the O’Reilly/dev2dev partnership and led several other successful community and technical initiatives. Prior to BEA, she was an investment analyst at The Angels Forum venture capital fund in Silicon Valley, focused on enterprise software investments.