Stephan Spencer

Stephan Spencer
President, Netconcepts

Web site | @sspencer | Attendee Directory Profile

Stephan is the founder and president of Netconcepts, a leading SEO technology and consulting firm. Clients include Discovery Channel, REI, Home Shopping Network, AOL, and SuperPages.com, to name a few.  

Stephan is co-author of “The Art of SEO,” published by O’Reilly.

Stephan is a frequent speaker at Internet conferences around the globe (including Berlin, London, Toronto, Santiago, Auckland, New York, Chicago, San Francisco, Los Angeles, and places in between) for organizations such as the DMA, the AMA, Shop.org, SMX, JupiterMedia/IncisiveMedia (Search Engine Strategies), Internet World, IQPC and IIR

Stephan is a Senior Contributor to MarketingProfs, a Senior Contributor to Practical Ecommerce and a monthly columnist for Search Engine Land. He has contributed to DM News, Multichannel Merchant, Catalog Success, Catalog Age, and others. Stephan is an avid blogger, blogging on the Searchlight Blog (part of the CNET Blog Network), the Shop.org Blog, Natural Search Blog, BusinessBlogConsulting.com, MarketingProfs Daily Fix, Changes For Good, Google, I Suggest… and of course his own personal blog Stephan Spencer’s Scatterings.

Sessions

Analytics, Social Media
Location: 1A08
Stephan Spencer (Netconcepts)
Real-time search engine optimization is not about trying to rank in what are known as the niche "real-time search engines" (e.g. Twitter Search, Scoopler, Tweetmeme), since these engines command such a small silver of the total market share for search. Thus, when practicing "real-time" SEO, one's attention must be placed squarely on Google (and secondarily on Yahoo and Bing of course). Read more.
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