Presentations: Web 2.0 at Work: Web 2.0 Expo New York 2008 - Co-produced by TechWeb & O'Reilly Conferences, September 16

Presentations: Web 2.0 at Work

This track looks not at building and leveraging Web 2.0 applications and businesses, but at using Web 2.0 in your company to drive communication, collaboration, productivity and cost savings. Lightweight hosted applications and software as a service can give you a significant operating advantage. Blogs and wikis aren’t just fun consumer toys, but can instead be used internally to keep your teams in sync and your projects on time. Come learn how real companies are using real products and services to do business quicker, cheaper, and more effectively.

10 Things We've Learned at 37signals

Jason Fried (37signals)

Jason Fried, 37signals' president and founder, shares valuable lessons, insightful observations, and the unconventional—sometimes controversial—marketing, business, and product development strategies that have made 37signals one of most influential and successful companies in the Web 2.0 arena.

Bottoms Up and End to End: Apply the Wisdom of Crowds to Businesses

Ramez Naam (More Than Human / Microsoft)

Presentation: Bottoms Up and End to End_ Apply the Wisdom of Crowds to Businesses Presentation [PPT]

Businesses are large distributed brains. They thrive in a marketplace full of competing ideas. So why are so many of them run like Communist state economies of the 1970s? Bottoms Up starts with the premise that by throwing away authority and giving control to employees information businesses can reinvent themselves and outperform stagnant, statist, top-down enterprises.

Cloud Computing and the iDataPlex Platform

Scott Gerard (IBM Systems Lab Services and Training)

Presentation: Cloud Computing and the iDataPlex Platform Presentation [PPT]

This session will give an overview of the benefits brought on by a new architecture behind running Cloud Computing and Web applications. It will walk through the main development and usage of mashups to support the Data Center running and managing clouds.

Electricity as the New Internet

James Governor (RedMonk)

Presentation: Electricity as the New Internet Presentation [PPT]

For too long, power distribution has been a top down, subscribe-only model, but the electricity grids of tomorrow will be read/write, just like the Web. It’s a commonplace to talk about how IT should be delivered as a utility, but what about delivering a utility the same way the Web works?

Knowledge Sharing by Design

Doug Solomon (IDEO), Gentry Underwood (IDEO)

A tour of IDEO's human-centered approach to knowledge sharing.

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Presentations: Web 2.0 at Work