Adobe revolutionizes how the world engages with ideas and information - anywhere, anytime and through any medium. For more than two decades, the company's award-winning technologies and software have redefined business, entertainment, and personal communications by setting new standards for producing and delivering content that engages people. From rich images in print, video, and film to dynamic digital content for a variety of media, the impact of Adobe solutions is felt by anyone who creates, views, and interacts with information. For more information, visit www.adobe.com.

Launched in 2002, Amazon opened its internal technologies to the developer community, to enable them to build robust applications to drive on-line businesses. Provided in the form of open API's, Amazon has now launched ten web services, that enable developers access to inexpensive, scalable web-based business solutions and infrastructure. Amazon has spent 10 years and over $2 billion dollars battle-testing these web services to ensure that they could respond to the extreme demands of the world's largest E-Commerce site. To learn more about AWS visit http://aws.amazon.com. Amazon Web Services LLC is an Amazon.com company.

AOL is a global Web services company that operates some of the most popular Web destinations, offers a comprehensive suite of free software and services, runs the country's largest Internet access business, and provides a full set of advertising solutions. A majority-owned subsidiary of Time Warner Inc., AOL LLC is based in Dulles, Virginia. AOL and its subsidiaries also have operations in Europe, Canada and Asia. Learn more at AOL.com. AOL also provides a range of resources for developers to build customized third-party applications, plug-ins and mashups based on its leading products and services.

Aragon Consulting Group is an IT consulting firm that helps clients define their IT strategy and conceptualize, define, and develop complex web applications. Our global delivery model combines U.S.-based client relationship management, IT strategy, and product development services with the best IT project management and software engineering talent in China.

Ask.com is a leading search engine on the Web, combining world-class search technology with one-of-a-kind search tools to help people get what they are looking for faster. Ask.com sites include Ask.com US (http://www.Ask.com), Ask.com Deutschland, Ask.com España, Ask.com France, Ask.com Italia, Ask.com Japan, Ask.com Nederlands and Ask.com UK. Additionally, Ask.com syndicates its search technology and advertising units to a network of affiliate partners. Ask.com is a division of IAC Search & Media, a wholly-owned business of IAC/InterActiveCorp.

Founded in 2001 Astreya Partners, Inc. primary goal is to provide clients with the best possible Network and Server solutions at competitive prices with guaranteed delivery. Our customers include Fortune 1000 companies and start-ups who rely on our broad suite of Products and Services to ensure their IT goals and business objectives are met. Our combination of System Monitoring service and managed services allow us to partner with our customer's IT department which allows them to focus on their revenue-centric tasks. Astreya Partners Strategic Partners include Cisco Systems, f5, Fortinet, Juniper Networks, Extreme Networks, Foundary Networks, Netapp, Supermicro, Cyclades. www.astreya.com. for more information or call (800) 224.1117

Avolent's self-service electronic Billing and Settlement software enables organizations like Dell, HP, Highmark, PacifiCare, Office Depot, Penske, Optus and others to build enduring customer relationships. The Avolent solution deepens customer loyalty, lowers costs, preserves our environment and can be deployed in 90 days or less without modification to existing systems.

Baynote's revolutionary Content Guidance uses the "Wisdom of Community" to increase website conversion rates by an average of 25%. Offered as a Web 2 service, Baynote increases e-commerce, online marketing, and support conversions by delivering product recommendations, targeted content suggestions, and socially-driven search results that redefine the user experience in real-time.

BizHuddle is a social networking application for small businesses that allows sharing of business discussions (huddles), reviews, guidebooks (playbooks), and event listings. Content is contributed by the local business community and is rated by users. When expert advice is needed, it can be provided through an Ask a Coach facility.

Blogtronix offers next generation corporate collaboration solutions that enable business users to create, capture and share organizational knowledge. Blogtrronix Enterprise 2.0 is the only fully integrated single-platform for secure, scalable and controllable enterprise blogging, shared wiki documents, document management, internal and external RSS feed aggregations, and social networking. Blogtronix is a privately held company headquartered in San Francisco with regional offices in Colorado and Europe . For more information about Blogtronix, visit www.blogtronix.com.

Bungee Labs provides a 100% on-demand service environment for developers and teams to efficiently create and instantly deploy rich web applications. The Bungee service automates: i) import and marshalling of public and private web services, ii) application state, data, and display management, iii) desktop interactivity via the Bungee AJAX thin-client, and iv) application deployment and provisioning for end-users across Internet Explorer, Firefox, and Safari. Bungee’s unique integration of these key capabilities within an on-demand service enables rapid development and highly efficient delivery of rich web applications. Visit the Bungee booth for live demos with leading web service providers. www.bungeelabs.com

Bungee Labs provides a 100% on-demand service environment for developers and teams to efficiently create and instantly deploy rich web applications. The Bungee service automates: i) import and marshalling of public and private web services, ii) application state, data, and display management, iii) desktop interactivity via the Bungee AJAX thin-client, and iv) application deployment and provisioning for end-users across Internet Explorer, Firefox, and Safari. Bungee's unique integration of these key capabilities within an on-demand service enables rapid development and highly efficient delivery of rich web applications. Visit the Bungee booth for live demos with leading web service providers. www.bungeelabs.com

Cambrian House is home to the world’s first crowdsourcing community: a diverse collective of creative, tech-savvy and entrepreneurial minds who collaboratively build and commercialize businesses that matter. We’re “community-owned” meaning all contributors in the community can share in the success of the products. We're leading the movement from user-generated-content to user-generated businesses.

Citrix Systems, Inc. is the global leader and the most trusted name in application delivery infrastructure. More than 200,000 organizations worldwide rely on Citrix to deliver any application to users anywhere with the best performance, highest security and lowest cost. Citrix has approximately 6,200 channel and alliance partners in more than 100 countries.

Coghead is a simple, powerful new way to create and share web-based business applications that can be used by anyone, anytime, anywhere. Within a few hours, tech-savvy people can create applications with forms, a database, and business logic using Coghead's 100% web-based approach - no coding required. In addition, you can eliminate the need for cumbersome infrastructure - there's no hardware or software to buy, install, manage, or maintain. Use Coghead for CRM, Project Management, Inventory Management and much more. Join the webware revolution at: www.coghead.com.

Cognizant is a leading provider of IT services. Focused on delivering strategic information technology solutions that address the complex business needs of its clients, Cognizant uses its own on-site/offshore outsourcing model to provide applications management, development, integration, and reengineering; infrastructure management; business process outsourcing; and numerous related services, such as enterprise consulting, technology architecture, program management, and change management.

Conduit is a breakthrough marketing platform that helps publishers create user centric applications to drive loyalty and traffic, for free. Conduit offers a customizable community toolbar that extends publishers' brand to the users' browser, delivering unprecedented face time. The service is free, hosted, extremely easy-to-use, completely customizable, ready in minutes, and available in 22 languages.

Coradiant's User Performance Management equipment watches every web user request in real time. Web operators detect problems when they happen, with the details they need to fix complex issues, and report on the end-user experience. The results are consistent application performance, dramatically lower time-to-repair, proper dispute resolution and accurate capacity planning.

CoreSpeed provides a Enterprise 2.0 application platform that delivers customizable solutions with Web 2.0 user interfaces, content management, portal, enterprise integration, and peer-to-peer media management. This enables advanced functionality with true collaboration for both business and monetized community-based applications. A flexible marketing module also delivers email integration, adserving, and advanced analytics.

Curl provides a Rich Internet Application platform for building and deploying Web-based applications that demand complex, highly interactive interfaces previously only possible as client-server applications. Using Curl, developers can implement a new class of complex, business-critical, Web-based applications that cannot easily be developed with Ajax or other smart client technologies. Curl allows corporations with legacy client-server applications to move to Web-based delivery, increasing reach and reducing cost. Founded in 1998, Curl is headquartered in Cambridge, Massachusetts and is a wholly owned subsidiary of Sumisho Computer Systems. Curl has over 300 customers and 40 partners world-wide.

Dapper is the leading web integration company, enabling a new, open and portable web where content can be easily disseminated in new ways, such as RSS, widgets or APIs. Dapper empowers anyone to visually transform any website into a building block that can then be inserted into another website, application or device, allowing content providers to leverage their content to new audiences and web services. By eliminating the tremendous technological and business relationship barriers that exist when reusing other people's content in web services, Dapper empowers both content providers and content consumers to form a new customized version of the web where dynamic content moves around seamlessly and legitimately.

Dekoh is a Rich Internet Application platform for the desktop. Dekoh bridges the big divide between Desktop and the Web. It allows using browser-based applications seamlessly when offline or online. Dekoh Network provides controlled sharing of applications or content on the web. A user can share application/content on his or her desktop with a buddy thru their own Dekoh.net portal. Dekoh also ships media sharing applications which can be www.dekoh.com. Dekoh software is free and open source available thru www.dekoh.com

Denodo is unique in delivering a single platform that combines data integration, web extraction and index/search tools to enable real time Data Mash-ups of internal and external, structured and unstructured data. Our fast and affordable solutions help organizations of any size create new data aggregations and holistic views of an entity or business process. Visit us to learn how Denodo can extend the reach of your business intelligence, single customer view, compliance, B2B integration and other initiatives by bridging the gap between Enterprise and Web 2.0. Founded in 1999 in Spain, Denodo is now headquartered in Palo Alto, California.

Deployguard.com is changing the future of developing secure, reliable, and compliant web 2.0 applications by offering an outsourced service to validate web application software architecture, security, compliance, and quality. Our service includes workflow processes, multiple code and configuration scanners, an expert team of software architects, and a metric based scoring system.

DreamFace Interactive provides a revolutionary new way for web-savvy business people to create, control, and share their own web applications, through a unique and innovative concept called WebChannels that make possible the creation of applications designed for change.

eBay, founded in 1995, pioneers communities built on commerce, sustained by trust and inspired by opportunity. eBay enables e-commerce on a local, national and international basis with an array of websites - including the eBay Marketplaces, PayPal, Skype, Kijiji, Rent.com and Shopping.com - that bring together millions of buyers and sellers every day.

effectiveUI has brought together the diverse skills of user experience designers and software developers to create robust applications that focus on the user experience. effectiveUI's focus on usability and engagement has allowed them to make products that are simple to use and beautifully designed. Some of the most prestigious and reputable brands worldwide have turned to effectiveUI for projects where the quality of the user experience is critical. To find out how effectiveUI is improving user experience for Fortune 500 companies, stop by their booth #417, across from Google, and visit www.effectiveui.com.

Egnyte delivers a web based application that uniquely combines sharing, automatic organization and a powerful search capability. Use Egnyte to store and organize your documents, emails, IM and to share this with others. Eliminate the manual posting, versioning and emailing that occurs when you work in a team. With Egnyte, you can synchronize information from your desktop to the web, automatically create versions when you make changes, and notify your team with the latest updates. The search and browse capabilities let you quickly find any information. A range of information workers from students to enterprise teams are using Egnyte.

eSnips is a dynamic social sharing site targeted to online affinity groups and niche communities where adults with similar interests can share, promote and sell any digital content showcasing their talents and passions from one centralized place. Members can easily create new communities to discover and discuss each other’s interests. Inside eSnips communities, where peers determine what content is compelling, social sharing extends to the smallest, most esoteric niche groups who would not otherwise have a voice or presence on the Web. Unique to social networks, eSnips users can share any media type on one site and users’ diversity of interests attracts an older audience than its peers.

Etelos provides customizable, on-demand, Web 2.0 applications for businesses. On the Etelos Store, developers can sell applications, businesses can try applications and Internet service providers can offer hosting services; in one Ecosystem with all the features of software as a service (SaaS) and all the flexibility of custom development.

eTouch SamePage is an enterprise wiki solution that combines the best of wikis and blogs with the power and flexibility of a content management system. eTouch SamePage enables teams to work together more efficiently, share information, capture and preserve knowledge, manage collaborative processes and projects, and achieve true business results.

F5 Networks is the global leader in Application Delivery Networking. F5 provides solutions that make applications secure, fast and available for everyone, helping organizations get the most out of their investment. By adding intelligence and manageability into the network to offload applications, F5 optimizes applications and allows them to work faster and consume fewer resources. F5's extensible architecture intelligently integrates application optimization, protection for the application and the network, and delivers application reliability - all on one universal platform. Over 10,000 organizations and service providers worldwide trust F5 to keep their applications running.

FAST creates the real-time search and filtering solutions that are behind the scenes at the world’s best known companies with the most demanding search problems. FAST’s flexible and scalable integrated technology platform elevates the search capabilities of enterprise customers and connects people to the relevant information they seek regardless of medium.

Fatdoor will launch at Web 2.0 on April 15, 2007. Fatdoor is a venture backed company in downtown Palo Alto. The company is founded by top technical and marketing talent from Google and Microsoft. Do you know your neighbors?

FinancialContent specializes in the integration and delivery of financial data and tools. From scrolling tickers and stock charts to SEC filings, corporate news and much more, FinancialContent offers a complete collection of market data that can be seamlessly integrated into your website using Javascript. For more information, please visit: http://www.financialcontent.com

Fotango is an innovative software and systems development business, building cutting edge technology solutions aimed at professional developers and SME businesses. Zimki is Fotango's flagship product, a JavaScript web application development platform that enables developers and businesses to build and deploy web apps quickly without the need for tools, equipment or hosting. With no set-up fees and subscription charges,users simply pay for the computing resources that they consume on a utility basis.

G.ho.st, the Global Hosted Operating SysTem, delivers a free Virtual Computer on the Web. On the one hand, G.ho.st frees users from their PC, allowing them to access a desktop, applications, data and settings from any browser, with no cost and no administration. On the other hand, users who are already utilizing Web applications, such as Google Docs & Spreadsheets, RSS feeds, Flickr, games, etc., can use G.ho.st to organize all their online activities with a single desktop, single sign-in, single virtual file system, and drag-and-drop interoperability. G.ho.st utilizes OpenLaszlo for the front-end, a Java middle-tier, and Amazon Web Services as a back-end and includes a unique approach to rich data sharing.

GetSparc is a customizable internet dashboard that integrates15+ in-demand, easy-to-use Web 2.0 applications. Some call it a webtop. At first you'll discover it to be a one-screen wonder anchored by a 50-gig CyberDrive. Look deeper and you'll sense market-disruption power rising from the engineering layer - where each application cross correlates with multiple others. The result is a world where separate windows merge into one glass wall. GetSparc has done something truly revolutionary. The concept of an active or inactive window is replaced by multiple simultaneously active features accessible on one interface. Our benchmarks: multiple active windows, cross-correlated applications, the fastest remote storage solution on the planet, unlimited size on and offline file transfers, overlays Win, Mac or Linux as an Internet Operating System (IOS).

Google's innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google's targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Grouptivity is a new way for consumers to manage communications with the members of their online social networks and offline groups of all kinds. The service provides a safe, convenient and powerful environment where users can define and manage multiple group relationships, discuss web content, use polls and surveys, and efficiently negotiate plans for group activities. Grouptivity can be launched from a browser toolbar or from a chicklet placed adjacent to content by web publishers and bloggers. Readers uncomfortable with public discussions can share content and conversation confidentially with trusted friends, family members and colleagues by using Grouptivity.

Groupware Technology, Inc. is an award winning information technology solution provider that provides enterprise technology solutions to Fortune 1000 companies, specializing in storage, security, networking and enterprise systems. Groupware’s aim is to help its clients maximize their technology investments by providing solutions that ensure their business goals and objectives are met. Groupware’s products and services include solutions developed with their strategic technology partners. Groupware is a Sun Microsystems Strategic Partner, Oracle APT Partner, Cisco Premier Partner, BEA Partner, NetApp Platinum Partnewww.groupwaretechnology.com. r, Symantec Gold Partner, Hitachi Partner, and Riverbed Platinum Partner. For more information, contact (408) 540-0090 or our website.

Hinchcliffe & Company is a premier consulting and education solutions firm that helps companies around the world -- from Internet startups to Fortune 500 firms -- rapidly apply Web 2.0 to their businesses, products, and services. Based out of Alexandria, Virginia, Hinchcliffe & Company provides a variety of methods for helping organizations navigate the major changes in business models and product design being driven by the transformational effects of Web 2.0. Using Web 2.0 University(tm), Product-in-a-Day(tm) and a carefully customized learning and execution progression, we help companies create successful new products and reinvigorate existing ones. Hinchcliffe & Company can help maximize the potential of your team across the business and technical landscape from entire product strategies and corporate transformation to rapid technology adoption of the latest lightweight, agile methods of Web design and development.

HUMANIX Human development technologies launches inpowr, the first web platform for self-exploration and wellness based in part on the work of a Master Olympic Coach. inpowr harnesses the power of global social media and the Web 2.0 spectrum to help users plan, play and progress in every area of life.

Impetus Technologies, Inc. is a pioneer in outsourced software product development and support services (OPD). Headquartered in the heart of Silicon Valley California, Impetus Technologies has US offices in Cupertino, Atlanta, Washington D.C., Boston, and Noida, Indore, and Hyderabad, India. With over 800 engineers focused on all phases of product development, we have been involved in hundreds of product launches in emerging technology areas such as Mobile & Wireless, Digital Media , IPTV, Web Search, Internet Advertising, Gaming as well as the Enterprise class application space. The company has earned 100% client satisfaction through a talent driven and service oriented relationship model. Please contact Impetus at: inquiry@impetus.com

Isomorphic Software's SmartClient is the Ajax platform for enterprise "mash-ups" and web 2.0 applications. "Mash-ups" with real business value inevitably become business critical applications, partner extranets, and public applications. As a platform on which major enterprise products are founded, SmartClient scales in performance, flexibility and cost from humble beginnings to business-critical infrastructure.

JackBe delivers enterprise mashup software that empowers application developers and users to create, customize and share enterprise mashups for faster decisions and better business results. Our innovative enterprise mashup platform Presto provides a dynamic integration approach to building enterprise mashup applications faster, leveraging internal and external data, while meeting the toughest enterprise security and governance requirements. Presto provides enterprise mashups delivered to the user in 3 clicks versus 3 months.

Jive Software is an Inc. 500 company that develops award-winning collaboration software for improving business productivity through open collaboration among employees, partners and customers. Jive Software's products, which are open or developer-source, open-architecture and customizable for any business need, power both online real-time and team collaboration for more than 1,600 customers around the world. For more information, visit www.jivesoftware.com or its open-source community at www.igniterealtime.org.

Juniper Networks develops purpose-built, high performance IP platforms that enable customers to support a wide variety of services and applications at scale. Service providers, enterprises, governments and research and education institutions rely on Juniper to deliver a portfolio of proven networking, security and application acceleration solutions that solve highly complex, fast-changing problems in the world's most demanding networks.

Kapow Technologies is a leader in Mashup Serving, Feed Serving and Web Scraping software that enables companies to deploy content-intensive applications such as enterprise mashups and Web 2.0 applications at a fraction of the time and cost compared to traditional software methods. Because of its patented, unique visual scripting approach, Kapow Technologies is one of the fastest-growing software firms in the world, with more than 200 customers including Global 2000 firms such as AT&T, Bank of America, Wells Fargo, CSFB, Intel, Vodafone, U.S. Army, Audi and Deutsche Post (DHL) and Web 2.0 startups including SimplyHired, Momondo.com and Ziggs.com.

Layered Technologies, Inc. is a provider of next generation self-managed, dedicated server products and services. Through bundling hardware, software, bandwidth, and Tier 1 data centers, Layered Technologies serves clients in over 120 countries. Layered Technologies' goal is to provide solutions that allow enterprise customers and small and medium businesses to tap instant on-demand hosting and utility computing. For more information about Layered Technologies, visit www.layeredtech.com or www.thegridlayer.com.

LeapTag, from Yoriwa, Inc., is a news reader and content discovery tool that enables you to find news, blogs, books and more to match your individual interests – in complete privacy. LeapTag works in your browser toolbar. Once installed, you simply start tagging the things that interest you – LeapTag will do the rest.

Levanta is a leader in on-demand Linux management and data virtualization. Levanta's unique technology marries change control with data virtualization, delivering dramatically faster and more flexible control of Linux on commodity hardware, blades, and even virtual machines. Customers include industry leaders in New Media, e-commerce, ISPs/ASPs/MSPs, financial services, education, and government.

LongJump provides a platform for customizable business applications that run on the Web and that anyone can create and integrate to handle data-driven, process-intense operations. In addition, LongJump provides a series of interconnected, ready-to-go applications that pivot business data around each individual, while also promoting collaboration and streamlining workflow.

LuckyOliver is the image selling site you'll write home about-assuming that you're reading this in your office. It's the peaceful yen to the yang of expensive rights managed photography. It's the beautiful talking parrot in a pet store cage full of hen-pecked tweeting parakeets. Or something like that.

MAPLight.org illuminates the connection between money and politics. Our groundbreaking website is a tool for citizens, journalists, and bloggers to hold legislators accountable. We provide unprecedented transparency, joining campaign contributions with how legislators vote to support a more informed public and election reform. MAPLight.org is nonprofit and nonpartisan.

Mashery provides on-demand business and technical infrastructure for Web services vendors. Our complete platform gets your API up and running quickly and effectively while building scalability from day one. With Mashery, security, usage/access management, tracking, metrics, commerce, performance and developer/community tools all come pre-packaged in our instantly deployable solution.

MedioStream is an enthusiastic innovator in the UGC social music space. Current services include a popular karaoke web site, www.singstreet.com. At the Web 2.0 Expo we will unveil a hip-hop and urban social music service, www.dabeetz.com. Our stuff is better. The secret sauce includes caring about people and sound quality.

Top 7 reasons to consider the Microsoft platform for Web 2.0 development: 1) Best business partnership for developers and solution providers 2) Free developer tools. 3) Faster web app development (e.g. Atlas) 4) Scalable 5) Interoperable 6) Greater fidelity 7) Reach. Find out more at the Microsoft Closing Session and Microsoft Booth #117 and enter our contest to win cash.

MindTouch is the most comprehensive vendor of business wiki solutions. Our award-winning products make collaboration easy in the enterprise and harness the people’s voice by enabling user-generated content in online wiki communities. We also have an extensible development and integration platform for Web 2.0 services. Our MindTouch Deki software, appliance and hosted (SaaS) products scale from a few users in a small business to millions in an online community. Currently we host 45,000 wikis for consumers, small businesses, enterprises, research institutions and public agencies worldwide.

RSSBus is an integrated framework of tools and services that simplifies the process of producing, consuming, and integrating structured information feeds, enabling easy creation of a simple yet effective layer of middleware that drives information flow. RSSBus is presented by /n software, a leading provider of software components for communications, security, and e-business.

Near-Time is a hosted Web 2.0 based collaboration and publishing platform. Near-Time brings collaboration, content, knowledge and task management together. Thousands of organizations in over 40 countries use Near-Time's wikis and weblogs to enhance relationships with their employees, customers, and partners. Near-Time Premium enables users to monetize their interaction and content.

Netvocate enables organizations of all types to conduct supporter-driven marketing campaigns within social media. Netvocate Adgets™ leverage the passion and creativity of social media users while allowing organizations to retain full control over content, distribution and budget. For more information, please visit www.netvocate.com or email inquiries@netvocate.com.

Nexo is a free and easy service for groups which combines rich website creation, group email communications, social networking and real-time collaboration in a secure environment, to fundamentally change the way groups work together. Nexo is for anyone who communicates and collaborates online with groups of any kind - project teams, corporate intranets, families, sports teams, nonprofits, clubs, classes, community groups, event planners and more. Nexo is easy to use with widgets for sharing calendars, tasks, files, feeds, polls, blogs, pictures, bookmarks and more. Nexo is highly customizable, has fine-grained permissions to ensure appropriate privacy, and is dynamic and open.

Nokia Nseries is a range of high performance multimedia computers that delivers unparalleled mobile multimedia experiences by combining the latest technologies with stylish design and ease of use. With Nokia Nseries products, consumers can use a single device to enjoy entertainment, access information and to capture and share pictures and videos, on the go at any time. Nokia is a world leader in mobile communications, driving the growth and sustainability of the broader mobility industry. Nokia connects people to each other and the information that matters to them with easy-to-use and innovative products like mobile phones, devices and solutions for imaging, games, media and businesses.

O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly has been a chronicler and catalyst of leading-edge development, focusing on the technology trends that matter. An active participant in the technology community, O'Reilly has a history of advocacy, meme-making, and evangelism.

Octopz,is a next generation on-demand, online collaboration technology designed to support the iterative way creative professionals work and the applications and media formats they already use. With built-in support for text messaging, VoIP and webcams, Octopz allows colleagues and partners anywhere in the world to work together securely in real-time, or individually at their own convenience, using an unprecedented range of document types (including videos, interactive Flash content, panoramas and Yahoo!® Maps). Team members can then save and archive their work for subsequent retrieval, review and critical feedback. The result is accelerated decision making and speed-to-market – a significant competitive edge.

oDesk is a marketplace that helps businesses hire, manage, and pay remote programmers and technical talent. Hiring managers can choose from over 10,000 top-rated technology professionals, and work by the hour or by the project. oDesk is the only marketplace that enables managers to visually track and verify remote work.

One Team Technologies is a women-owned technology company and the creator of myWebDB, a tool that empowers anyone to create custom, sophisticated web database applications without coding.

Confused by how best to implement Web 2.0 at your company? Optaros has advised Fortune 500 companies on the best approach and implemented real solutions such as Knowledge Management, Best Practices, IT Project Management, Marketing 2.0, etc. by ASSEMBLING Web 2.0 components, often from open source. Come to #10 in the LongTail Pavilion to learn more.

OrangeHRM Inc. is offering an open source human resource information system (HRIS) that reflects the main areas of HR management. Based on Web 2.0 principles, OrangeHRM is being developed into a comprehensive, highly functional and flexible HRM solution, applicable to diverse business industries. Collaborating with HR and IT professionals OrangeHRM harnesses collective intelligence and constantly enhances the product. The growing OrangeHRM user community, increasing number of downloads and the high rank on the SourceForge.net prove that OrangeHRM builds on the momentum of the open source movement and is evolving into the best free HR management system.

Originate Labs o-rig-i-nate [uh-rij-uh-neyt] v. tr. To bring into being; create.
Innovation, prescience, preeminence—the standards that guide our work. In order to live up to our standards, we seek only those who already embody them. We know that assembling the best talent is prerequisite to producing the best ideas, the best products, and, ultimately, the most successful companies. Moreover, this superior talent drives us to innovate, and, along the way, to expand opportunities for our partners. Our specialty lies in an ability to focus a flurry of ever-changing technologies into harmony with business development and industry opportunity. Originate is your technology partner.

Panther Express is the premier provider of comprehensive, low-cost content delivery services. Started by the founders of DoubleClick, Panther Express leverages 10 years of best practice to ensure rapid and reliable performance at the industry’s lowest rates, and without requiring long-term contracts or monthly minimums.

Founded in 1998, PayPal is one of the world's largest online payment services. With its cutting-edge fraud technology, PayPal is also one of the world's most trusted e-commerce solutions. Companies that tap PayPal's global user base of more than 100 million accounts can increase sales at a low cost. Some of the merchants that accept PayPal currently include Dell, iTunes, Barnes & Noble, PetSmart, Walgreens, McAfee, StarbucksStore.com and more. For PayPal developer resources, visit www.paypal.com/developer.

PayPerPost is the leading marketplace for Consumer Generated Advertising. The PayPerPost platform connects advertisers and Consumer Content Creators to deliver compelling marketing messages. The marketplace is fueled by the self expression of bloggers, videographers, photographers, podcasters and participants in social networks. PayPerPost is easier to use than paid-search or display advertising and provides more powerful features. The company is venture funded by Inflexion Partners, Village Ventures and Draper Fisher Jurvetson. Advertisers, Consumer Content Creators and partners are encouraged to join the revolution at www.PayPerPost.com.

Piczo Inc., headquartered in San Francisco, delivers a safer online teen social networking environment to 12 million users with easy-to-use media creation tools and invite-only sharing capabilities - empowering teens to build their own personal online communities to express themselves with their friends around the world.

Radialpoint provides managed Value Added Service (VAS) solutions for the largest Broadband Service Providers (BSPs). Radialpoint's managed VAS solutions deliver tangible business results enabling BSPs to generate new revenues and reduce the costs of delivering and supporting new services. Our proven approach combines best-in-class consumer services optimized for a consistent user experience, with innovative service intelligence and VAS management capabilities. Radialpoint manages over 50 VAS programs available to over 20 million subscribers worldwide. Our customers include: Bell Canada, TELUS and Videotron in Canada; Adelphia, BellSouth and Verizon in the US; and Virgin Media in Europe. For more information, visit http://www.radialpoint.com/.

Rearden Commerce is fundamentally changing the way individuals and businesses buy and sell all types of services online. Hundreds of customers use Rearden to find, purchase and manage all types of services from more than 135,000 merchants, content and application providers. For more information, please visit their website.

Reply [REY.MI] is specialized in design and implementation of solutions based on new digital media and communication channels. Relying on a network of specialized companies, Reply provides companies in the Telecom & Media, Manufacturing, Finance and Public Administration sectors with applications to optimize corporate processes and state-of-the-art technology to enable communication among customers, partners and suppliers. Reply services include Consulting, System Integration, Application Management and Business Process Outsourcing. Founded in 1996 Reply [REY.MI] has seen in the last financial year revenue of more than 230 Million of Euro. Further information is available at : www.reply.eu

Right Media created the open media exchange to bring more efficiency, value and standardization to interactive advertising. Over 19,000 buyers and sellers trade 3-4 billion impressions on the Right Media Exchange every day. Clients choose from a range of solutions – from simple exchange access to building their own exchange.

Salesforce.com's Apex Platform is the world’s first platform for on-demand application development, empowering developers to create and deploy innovative business applications entirely over the Internet and with just a Web browser. Now you can build on-demand databases, mashups and integrations using the Apex API, one of the most widely used enterprise Web services, and Apex Code, the world’s first on-demand programming language. Explore this powerful platform by signing up for a free Apex Developer Network account, which provides the tools, development environment, and samples you need to get started.

Sharade is the digital face for your real stuff. With your Sharade, you can organize, sell, and share the things in your life: from sorting your books and movies on a virtual shelf, to browsing your friend's new clothes, your Sharade frees your stuff and connects you with your friends. Visit us at http://yoursharade.com/

SharedBook Inc. offers an on-demand Reverse Publishing and collaborative platform that allows users to extract data and content from multiple sources, manipulate it, and then distribute their unique creation online or off. SharedBook’s suite of APIs enables third parties – business and consumer – to integrate data into the SharedBook platform for on-demand output.

SiteKreator is a complete Web 2.0 publishing solution that enables anyone to instantly build and host elegant, integrated, and engaging business sites. It combines the look and feel of a top design agency with the flexibility and scalability of higher-end content management systems, at a price comparable to commodity Web hosting. For more information visit their website.

Smiley Media monetizes registration paths, user logins, and other transactional webpages for US and international traffic. Our unparalleled optimization technology matches ads to the most relevant traffic available, and generates thousands of real-time, responsive leads every day. Pricing is 100% performance-based, with guaranteed lead quality.

With a presence on hundreds of thousands of websites and blogs, Snap.com is THE breakout Web 2.0 search engine. Millions are using Snap.com's innovative visual search interface to get to their search results faster.

socialDragon delivers a solution ecosystem that replaces "two-way" personal experiences that the industry lacks in the digital world, delivering meaningful content to consumers anywhere allowing businesses to address targeted audiences 24x7. Businesses align relevancy to content enabling consumers to be more effectively engaged. See us at booth #7 and www.socialDragon.com.

Socialtext is the leading enterprise wiki company. They provide enterprise-class social software for collaboration and knowledge management that works the way people do -- creating a centralized resource with decentralized contribution. Traditional groupware and knowledge management tools use top-down constraints: pre-defined roles, workflows, and categories. Socialtext takes a bottom-up approach to collaborating and empowers people to develop their own solutions. With Socialtext, people form groups flexibly, and build lightweight structure on the fly, as part of getting their job done – all with ease, simplicity and value of the world’s most reliable wiki.

As a global firm, Sonnenschein Venture Technology Group represents emerging growth and Fortune 500 clients in sectors including life sciences, medical devices, telecommunications, semiconductors and information technology. This includes assisting these companies in their efforts to commercialize innovative technologies. Matters encompass venture capital, private equity and other strategic transactions, including seed financings; developing and executing exit strategies, restructurings or growth strategies; initial public offerings; procurement of working capital and other debt arrangements; and assisting in the solution of state and federal grants. Additionally, we aid clients with efforts to access capital on their behalf and provide perspective and insight on issues related to industry practice and customs, including governance, stock option and executive compensation, employment, and intellectual property protection.

StrikeIron is the leader in facilitating the consumption and distribution of live data and business functionality over the Web. The company's breakthrough Web Services Marketplace provides a technology platform, micro-transaction management and a consistent interface across many XML-based Web services from multiple, diverse sources. This allows end-users and ISVs to customize and integrate external data sources and additional external functionality into enterprise, Web, and composite applications. Currently, StrikeIron provides over 100 live data sources and business functions as well as a set of products and tools to simplify and accelerate the consumption of data such as StrikeIron's SOA Express, enabling business users to access live data via front office applications. StrikeIron services over 500 customers and partners such as BEA, IBM, Honda Europe, D&B, Time Warner, Siemens, Nike, Kenwood, and Exclusive Resorts.

Sun Microsystems, a creator and industry leading advocate of emerging technologies, is revolutionizing and redefining system-wide management of rich, standards-compliant, Internet applications for the Web 2.0 generation. Beyond technologies, Sun delivers a complete, interworking infrastructure for today's businesses, from state-of-the-art eco-friendly servers and storage systems to award-winning, open, integrated, and interoperable software offerings. When it comes to Web 2.0 projects, Sun provides best-of-breed solutions to enterprises worldwide for developing, deploying, and managing next-generation web applications. For more information, please visit http://sun.com/ajax

Tellme fundamentally improves how people and businesses use the phone by replacing traditional phone infrastructure and offerings with an Internet model for building and delivering phone services. Using an open standards platform with Internet-based applications, the innovation and economics of the Internet are starting to come to the phone. With this shift, expect new capabilities in telephone communications, commerce and directory services to come to market faster and with greater diversity than ever. Today Tellme platform is considered one of the largest of its kind, handling billions of calls per year for more than 35 million people every month. Headquartered in Mountain View, California., Tellme is pioneering a new era where the phone becomes a faster, more powerful way to connect to the things you want every day.

ThinkFree Online, the first-ever online office suite, provides free access to create and edit documents on the Web. Formats include Microsoft Word,Excel, PowerPoint and conversion for Open Document Format files. 1 GB of free storage, collaboration, blog publishing, version management and other easy to use but powerful features prompted the Wall Street Journal to call ThinkFree Online "one of the most full-featured offerings." At the forefront of Web 2.0 technology, ThinkFree offers: the best compatibility with Microsoft Office available, the most complete and flexible online solution taking advantage of AJAX, Flash and Java technologies, continued innovation with mash-ups for Flickr, Creative Commons, del.icio.us, and our own ThinkFree Viewer.

Tira Wireless provides technology and services that manage and accelerate the development and deployment of content for the mobile market. The company answers the question: How can we bring our web applications and services to the most prolific computer on the planet, the mobile phone?

Topix.net is the nation's top local news site. Topix.net Enables people to find the news that's relevant to them by aggregating news from over 45,000 sources and tagging it by location and topic down to the ZIP code and to over 300,000 topics, on site or via RSS. In addition, Topix.net gives people the ability to talk back to the news, with active local and topical forums for every article on the site. Topix.net syndicates tagged local news headlines to AOL, EarthLink, Ask Jeeves, My Yahoo and over 20,000 other sites. Topix.net's investors include the Tribune Company and Gannett, Inc.

Unisfair provides virtual event solutions including trade shows, conferences and job fairs that create demand for enterprises and generate revenue for media companies. Unisfair Virtual Events use rich media, robust interactivity and professional networking to deliver a complete event experience.

Userplane is the premier communication platform for online communities. The company’s hosted applications enable instant community and communication for websites of any scale and audience. The combination of instant and elegant with robust and powerful has made the platform a must-have for thriving sites worldwide - supporting millions of daily users.

Vbuzzer is a all-in-one instant messenger that allows users to exchange text messages and files, make voice calls, send faxes, and connect to other major IM from within Vbuzzer.

Venyo is building a free online reputation management tool to offer a unified and standardized measure of the personal reliability of each user through the evaluation of his contributions by the community: the Vindex™. Certifying the published material quality will increase the trust level of Web2.0 users and advertisers.

Viddler is the open video sharing platform where people and businesses upload, tag, and securely share their videos with the world. The only platform that offers tagging, video commenting, and linking -- to any moment in video. Geek out: http://www.viddler.com/explore/tags/web2expo/

With a single key to the kingdom, what will be the cost of better security for single sign-on to the web? How about zero? Vidoop eliminates passwords, provides robust security, and gives websites an incentive to embrace Identity 2.0. And your website generates revenue when users authenticate using Vidoop. Interested?

Web Spiders provides A) RIA based development using Flex/AJAX B) Systems Integration Services on commercial and open source content management (e.g. Ektron) and Enterprise Blogging systems C) Outsourced Product Development Services to Corporations and Technology Entrepreneurs D) Offshore IT Services. We have over 200 employees across US, UK and India offices.

Web 2.0 is about empowerment of the non-technical population to create, contribute and participate in any form of communication or commerce, where the best technology virtually disappears in the process, and is about responsible, functional business models that are sustainable. Web2Corp focuses on innovative, rapid adaptation of Internet technologies to solve problems; something our management has done since the Internet was founded. We deliberately avoided the ".0" in our name because we already deliver next generation products--Web 2.1, or 2.9. Our popular products like www.ByIndia.com, www.ChamberECommerce.com and www.YouGetIt.com are leading the way. A talented, fast-moving company, we are Web2!

WebEx is the leading provider of SaaS applications for collaborative business on the web. WebEx applications enhance high-touch business processes, such as sales and training, with efficient web-touch interactions. WebEx delivers its applications over the MediaTone On-Demand Platform, a platform specifically designed for global delivery of SaaS applications. MediaTone APIs make it easy for developers to build specialized applications that leverage the platform’s real-time collaboration capabilities.

Women 2.0 promotes the growth and collaboration of young women in entrepreneurship, technology, and business by creating an open platform for young women to network with leaders in the entrepreneurial and venture capital community. Women 2.0 connects young entrepreneurs through intellectual panel discussions and fun social events in Silicon Valley.

The Yahoo! Publisher Network provides small and medium-sized web-publishers the ability to monetize their site traffic with the distribution of Yahoo! Search Marketing's contextual ad product. The launch of the Yahoo! Publisher Network has extended its contextual ad network to a broader set of the online community, thus providing value to publisher, advertiser and end-user through increased inventory. In addition, it also provides the publishing community with access to a variety of tools and resources from the entire Yahoo! network that enhances the web-experience and drives traffic to their websites.

Yoono (you know) is an innovative add-on that instantly suggests similar sites, related blogs and people sharing the same interests while you are surfing. Zero effort required - no more tagging, typing keywords, or viewing multiple windows. Yoono helps Yoo'sers find what they're looking for online by aligning their search with popular destinations, ranked and qualified by other people. It's easy, fun, addictive, and delivers the best that others have discovered through the power of social search.

Yugma is a powerful service that can be used to extend your business, better meet your customer's needs, and save your company valuable time and resources. Yugma is a secure and reliable real-time web collaboration service that enables people to instantly connect over the internet to communicate and share content and ideas using any application or software. Whether you are using Windows, Mac or Linux computer, you can connect on-demand and real-time with co-workers, clients, friends and family -- regardless of whether they are across the city, nation or even the globe. Yugma is available in basic-free and premium service levels and can handle up to 500 attendees on a single session. Sign up and get you own Yugma account today at www.yugma.com.

ZCubes is a browser based platform that greatly enhances users’ web experience. It empowers users to seamlessly integrate a variety of content including websites, media, feeds, paint, handwriting and more. ZCubes has a built-in, fully functional browser that takes browsing and search to the next level. It easily transforms from a juiced-up browser to a sophisticated painting tool to a shared whiteboard and more. Users can completely personalize, and share content without complicated coding. The resulting content can be saved to disk or shared by publishing it online. Once persisted, the experience can be further enhanced, edited and republished by other users.

Zoho offers an online office suite with a wide range of applications such as: word processors, spreadsheets, presentations and Wikis. It also includes CRM; project management; and other additional applications. It is an affordable option for business users, and is free for individuals. Zoho is located in Pleasanton, California and a division of AdventNet.